PUMA is one of the leading brands in sports items and is renowned for its footwear, clothing and accessories. Founded in 1948 by Rudolf Dassler, in the German city of Herzogenaurach, the brand began to develop innovative products for high-performance athletes. In 1950, Germany’s national football team was already wearing PUMA ATOM – the first football boots manufactured by the brand - and within two years, Puma football boots were already being exported to the USA.

The brand began to gain traction in the world of sport, and in the 1950s, practically all medal-winning athletes in the Olympic Games wore Puma items. This tradition was kept alive throughout the years in association with great figures in the world of sport who wore the brand’s clothing or footwear such as Diego Armando Maradona, Eusébio, Samuel Eto’o and Johan Cruyff in football, Guillermo Vilas and Serena Williams in Tennis, Walt Clyde in Basketball, Usain Bolt in Athletics, in addition to the Formula 1 Ferrari team and many other teams from different sports.

The brand is currently present in over 120 countries and a great variety of sports and casual products may be found in its stores for the categories of Football, Running, Motorsports, Golf and Sailing, in association with worldwide renowned figures. This player-product combination is the brand’s image, giving it personality and drive. All these products are at your disposal at the Puma outlet store of Vila do Conde Porto Fashion Outlet, at outlet prices.